MARKETING IDEAS TO MOBILE SHOPFRONT
Concurrent Systems’ SmartShop is a market leading, all-in-one, mobile bundle creation, orchestration, provisioning and benefit management shop front offering a rich and customised subscriber journey.
By reducing time to market and boosting throughput of new offers operators can gain a strong competitive edge.
SmartShop’s UNcoded creation of bundles – simply configured using a graphical interface – reduces the operator dependency on developers and technical experts.
Orchestrating between external systems, SmartShop provides seamless charging, provisioning and lifecycle management of a range of digital benefits to the subscriber.
Out-the-box features can be configured to provide additional monetisation opportunities for the operator.
SmartShop places the focus on active subscriber engagement and a personalised approach to subscribers leading to repeat purchases and loyal subscribers.
BE FIRST TO MARKET!
We understand the need of the modern operator to increase the throughput of new bundles and gain the first-to-market advantage by creating and launching attractive offers rapidly. SmartShop’s simplified and UNcoded bundle creation environment allows for rapid launch of new offers by combining powerful business logic with configurable mobile benefits into diverse and flexible offers – all through simple configuration in the user interface.
No coding, no call flow definitions, no logic trees.
Gain the first entrant advantage and increase market share by launching bundles more frequently and faster with SmartShop.
SmartShop integrates to external systems used within the operator network – such as the Charging System, Mobile Money, Electronic Voucher Distribution system and other benefit provisioning platforms – deftly orchestrating the charging, provisioning and lifecycle management of digital benefits to the subscriber. SmartShop reduces the complexity of the management of numerous network elements and makes the multi-benefit bundles available to the subscriber from the digital shop front.
THE SUBSCRIBERS’ MOBILE PHONE BECOMES YOUR SHOP FRONT
Operators take their raw mobile benefits and combine these into attractive offers to suit a wide range of offers meeting subscriber needs and tastes. All bundles are launched directly to the shop front conveniently accessible anywhere, anytime. This USSD menu allows the subscriber to easily browse all available bundles, make purchases and perform status queries.
SUCCESSFULLY MONETISE DATA
SmartShop allows the operator to concentrate on designing a winning subscriber journey to realise data monetisation opportunities by providing a custom experience to the subscriber, making recommendations for purchases and stimulating spend appetite.
On-demand or customised offers based on usage meet the subscriber at their point of need and increase their sense of satisfaction (and loyalty) toward the operator. SmartShop allows the operator to upsell, cross-sell and ensure repeat sales to defined market segments while delighting the subscriber!
KEY SMARTSHOP FEATURES
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